Managerial Economics

“Managerial Economics” by Dr. Harinderjit Kaur and Dr. Harish Purohit provides a deep dive into the application of economic concepts and analytical tools in business decision-making. This book bridges the gap between economic theory and practical business strategies, equipping managers and professionals with insights on how to optimize resource allocation, pricing strategies, market analysis, and risk management. It is an essential guide for understanding how economic forces shape business environments, helping readers make informed decisions to maximize profitability and efficiency in an increasingly competitive market. Ideal for both students and professionals, the book combines theoretical knowledge with real-world examples for a comprehensive learning experience.