Dr. C A. ANURADHA

Dr. C A. ANURADHA is working as an Assistant Professor in Department of Commerce CA at Sankara College of Science and Commerce (Autonomous), Coimbatore. In the year 2008 she obtained her PG degree and in the year 2010 she obtained her M.Phil Commerce, and she successfully completed her Ph.D Commerce degree in 2022. She is having 7 years Teaching experience and 8 years Research experience. Her Specialized area of research is Marketing and HRM. She has published 7 articles in UGC-Care and Scopus journals and presented more than 20 papers in National and International seminars and attend 15 Faculty Development Programme (FDP). She acts as an author for ISBN Book Publications and published 3 books. She worked as a Guest Faculty at Department of Commerce at IHRD, College of applied science, Agali, Palakkad, under Calicut University, Kerala. She also acted as internal examiner for project and practical viva voce examinations. She is very enthusiastic, hard- working and eager to learn new things. She is reliable and trustworthy with strong ethics and values. Her passion towards mergers and acquisitions made her to write this Digital Marketing book.